Mixhers is a company for women by women, selling holistic herbal and science-backed supplements and vitamins. 
We were approached to take an emerging brand and reimagine it for the future of both online and retail. We rebranded Mixhers from the bottom up, creating a new logotype and a bold identity infusing color and form to create a design language built to perform on shelf and provide a platform for product storytelling.
Brand ID & Guidelines
Packaging
Art Direction
Website
MIXHERS_P2_CONCEPT_4.41
MIXHERS_CASESTUDY_IMGS_1.22
MIXHERS_P2_CONCEPT_4.4
MIXHERS_PRODUCT_LINEUP_MOB_1.0-1
MIXHERS_PRODUCT_LINEUP_1.0
MixhersHertimePMS-14
MIXHERS_CASESTUDY_IMGS_1.11
MixhersHertimePMS-11
MIXHERS_STYLEGUIDE_1.0
MIXHERS_BRAND-GUIDELINE_MOB_011.0
BILLBOARD_1.0

Selected Works

ZitStickaBrand, Art Direction, Digital, Packaging

MONDAY HaircareCampaign Art Direction

Florence By Mills FashionCampaign Art Direction

MixhersBrand Identity

RAFIBrand, Art Direction, Print

The Adventure HandbookBrand, Publication Design, Digital, Art Direction

Proenza SchoulerArt Direction

Bourke Street BakeryArt Direction

MercedesArt Direction

ContempaBrand ID, Digital, Strategy